Poll: Who bought what for the Jolie-Pitt twins?
August 5, 2008 by Sherry
Okay, let’s see a show of hands. Just for fun, I’ve created a little poll to see how many of you bought People, how many bought Hello, and how many bought both.
{democracy:14}
I’d love for you to participate!
Photo used with permission: Newscom
forgot to say “Hello magazines”
hi,
from Houston here, just got my copy of people yesterday at a local Walgreens. When out at noon and there were only 2 copies left. Just a question, did most of you guys like the people or the hello spread better. I am debating wheather to get a copy of hello @ B&N. I know that there is a one picture difference b/t people and hello–but is the interview content different too? Thanks so much………..love the jolie-pitts family^_^
sorry my name is not Jane nen, it’s just Jane……..sorry for the typo.
hi,
Jane from houston here,
I posted my comment earlier, but there was an error in processing, and so my name came out to be Jane nen.
Well, got people from Walgreens yesterday and there was only 2 copies left. I am debating whether to buy Hello or not. Is the interview content different? I saw the scans so i know that there is only a one picture difference from the people spread. Hello is sold at Barns and Noble Bookstores, right?
Love the jolie-pitts family !!!!!!!!!!!!
Jane, which Barnes & Nobles did you call? I am from Houston too (NW), and it’s been 5 days I haven’t get hold of a copy yet. I’m burning up gas here.
Brandi,
well, I haven’t called B&N yet…the closest B&N that I always go to is the Champions/ 1960 branch. So I really don’t know if B&N has it yet or not. I don’t know if this helps you. Sorry.
I’m a happy camper now, finally! I got the very last copy of Hello at the Fairfield, CA Barnes and Noble today. The cover shows a little wear and tear but there it was, just waiting for me! I can’t complain! The magazine is definitely high quality and oversized which is even better.
CELEB BABY PHOTOS 101
http://www.independent.ie/entertainment/news-gossip/14m-dollar-babies-1450788.html
excerpt: $14m dollar babies
Edel Coffey on why two magazines thought it worthwhile to spend a record-breaking sum for pictures of Brangelina’s twins
By Edel Coffey, Saturday August 09 2008
[M]edia commentators tried to figure out how the respective magazines justified spending such a huge sum of money on what were essentially baby snaps. The pictures sent celebrity magazine publishers into a tailspin of bidding, which eventually resulted in the enormous price tag. The price paid for the pictures has set a new precedent and a high watermark for the type of money now expected for celebrity pictures. And what does it say about our society?
There was no doubt that the cost of the pictures was excessive. Even Hello! itself made the decision to increase the cover price by 50p for the Brangelina issue, presumably in an attempt to recoup some of the fee. Michael O’Doherty is publisher of Ireland’s celebrity magazine VIP and a number of other glossy Irish titles. Does he think the fee paid can be recouped or even justified as good economic sense? “I don’t think you break even on these things,” he says. “The more nebulous thing is Hello! competes directly with OK! and there’s an element of ‘f*** you’ in this kind of money. When there’s a bidding war, common sense goes out the window. There’s such egos at work, particularly those two magazines as they compete so closely. Hello! will feel good about it.”
But what is the common sense that supports spending this kind of fee on a photo shoot? “The basis on which they [Hello!] would do this is straightforward. Brad and Angelina are as big as it gets in terms of celebrity. To get anything approved by them is a big deal. Let’s say they double their circulation that week to a million readers and say they are going to get £1.50 back from each copy, that’s £750,000 extra.”
But with extra print runs come extra printing costs, so is it possible to recoup the money on sales alone? “They make it back in other ways,” says O’Doherty. “They’ll be telling advertisers that this is the story of the year. They would have six or eight pages at premium rates, placing ads beside the pictures of Brad and Angelina.” There are other less immediate ways to recoup the money though, says O’Doherty. “They will be hoping to hold on to a percentage of the extra readers. If they get 500,000 more they’d hope to keep 100,000 of those for the next few issues. Then that overall increase would result in higher ABC figures, which would lead to higher advertising rates.” And so on. There is also the possibility of syndication, which becomes more lucrative when your subject matter is globally famous. “They’re worldwide. Hello! isn’t only published in the UK. All their other magazines in the world will have them too.”
Media commentator Roy Greenslade thinks they would have done the sums. “They must have made a commercial decision. These things are not just about you getting it, but are about preventing your rival from getting it. There are three aspects really: 1) Can you make the money on the edition? 2) Does it give you lots of publicity? 3) Does it have longevity? I think they’re unlikely to lose in the long run. It makes sense in terms of commerce.”
Greenslade says we shouldn’t be cynical about the Jolie-Pitts’ charitable deeds. “Isn’t it a wonderful thing that you know your celebrity sells and you’ve got a set of charities and you can help them in a way that even out of your own funds you couldn’t?” O’Doherty says celebrities like Brad and Angelina rarely engage in publicity photos for the money. So why do it then? “They don’t want to be hounded. They know there’s an interest in this and they know that it will throw the [the paparazzi] off the scent, and there will be no need to stalk them. ”
Greenslade adds: “We’ve always been interested in celebrity, but once it was kings and war heroes and sportspeople. We’ve long held film stars as special, but we are in such a terrible state now that we have to invent stars to maintain the amount of publications. We’re certainly in that realm where celebrity has become more important than religion. In fact, it is the new religion. Religion has faded and what we seek to replace religion is somebody or something to look up to.”
under mod: CELEB BABY PHOTOS - why and does the economics make sense?
Greenslade adds: “We’ve always been interested in celebrity, but once it was kings and war heroes and sportspeople. We’ve long held film stars as special, but we are in such a terrible state now that we have to invent stars to maintain the amount of publications. We’re certainly in that realm where celebrity has become more important than religion. In fact, it is the new religion. Religion has faded and what we seek to replace religion is somebody or something to look up to.”
My PEOPLE/HELLO COMPARISON – If I could only get one, I’d get Hello. The JPs are natural and relaxed in all the pictures.
Hello has the advantage in its HUGE photo sizes compared to People.
The only pics People has which Hello doesn’t are:
• the different cover and
• the 4 small pictures of Maddox, Pax, Zahara and Shiloh being held by one of their parents;
• People also has a pic of Hello’s cover.
The pics Hello has which People doesn’t:
• Angelina holding Vivienne and Brad holding Knox (very sweet);
• Max and Vivienne (a close-up of the pic with Brad and each of the boys holding a twin);
• Close-up of Knox.
A lot of the text overlaps, but People’s and Hello’s questions and write-ups aren’t identical. People is more straightforward and staccato. Hello is more expressive.
The only disadvantage I see to Hello is that its paper wrinkles more easily.
I read at JJB people sold 2.5m copy in one week. It is very good number. I didn’t ecpect this because of the internet factor.
Hello everyone!Please tell me the price for People and Hello magazines in U.S. Thank you very much.;)
Have a nice weekend.
I´ll see where I can buy by here. I feel very exiceted to get this maganize.
Hi, Ema. People’s special double-issue cost $4.50 US, and Hello cost $7 (since it comes all the way from England). Hope that helps.
The current issue of Aera has the Olympics. I looked last weekend and no JPs. I think the one with the JPs - and giving a shout-out to Sherry & the Pittwatchers - has come and gone.
Sherry, do you think the publisher would send you a complimentary copy if you asked? Then maybe you can post scans of the magazine. I’m sure there’s someone in Pittwatch who can translate the Japanese. (If not, one of my husband’s co-worker could do the translation.)
Does anyone have the Aera with Sherry & the Pittwatchers? Anyone, anyone?
Ligaya - they actually did send me one! It was kind of exciting to find an envelope from Japan in my mail box!
Naturally I don’t understand any of it. But I’ll try to remember to scan it in case anyone else would be willing and able to translate.
Hello everyone, and Ligaya thank you very much:D Yes it helps a lot because I have a friend who is in the U.S. right now and he is coming back home in a couple of weeks and I’ve asked him to buy the magazine for me but he told me that it’s price is around $30 US and I was like What??? that can’t be true…:D Anyway I’m so glad because I’ve found here, on our newsstands a magazine which I think it has almost all the pictures with the JP’s from Hello magazine.